TEMPLATE ANALYSIS

On first appearance, Mitt Romney appears to be the perfect foil for the current President of the United States of America.

What he lacks in charisma, he more than makes up for with clear business sense – you only have to look at his ideas for making the US a self-sufficient oil producer by 2020 to realise that.

Yet, if the polls are to be believed he trails behind when Americans are asked who they would vote for.

And perhaps more worryingly there’s a huge gulf between him and the man on the street when it comes whether he is easy-going and likeable.

That’s of course, something the slick Obama campaign has seized on.

This election campaign promises to be the dirtiest so far.

So, with that in mind what are we to make of his choice of running mate – Paul Ryan, someone who is proposing ruthless cuts to Medicare, and of course to plans to cut tax rates for the richest from 35% to 28.

And what are we also to make of his choice of advisers, some known as zealots and others moderates.

Of course, there is little to choose between the two when it comes to Foreign Policy, both men will coldly follow their national interest.

And yet on the crucial pillar of the economy, Rommey scores high, he is someone who gives the impression that he has his own mind and will listen to everyone. The final decision though is his.

That is in stark contrast to the present incumbent who like everyone all the way back to Ronald Reagan – and including the much hyped Bill Clinton – have been little more than figure heads behind whom are very powerful advisors representing very powerful interests.

America and her still powerful economy needs someone with fresh ideas.

Trouble is those ideas may not be very popular.